I’m Emma, the founder of Studio Seren. We create cute and easy doll sewing patterns. Our patterns include step-by-step photographs and detailed instructions full of tips and prompts to help you avoid common mistakes. They are more like a course in doll-making than traditional sewing patterns and include links to lots of extra resources to help you on your doll-making journey. When you order a doll sewing pattern you will be invited to join a friendly Facebook community where you can watch video demonstrations, ask questions and see dolls made by people all over the world. Whether you are a beginner or have been sewing for years I hope that you will enjoy making our patterns

Sewing to me is just as much about community as it is about creativity. I share daily doll-making inspiration through my Instagram page and regularly run sew-alongs that you can join in with

I hope you’ll enjoy reading our blog and sewing with our patterns

Lots of love and happy sewing

Emma x

Studio Seren sewing pattern designer Emma Page

 About me

I’ve been sewing for as long as I remember. All the women in my family are makers and inspire me. My mum used to make handmade animal dolls to sell when I was a child and taught me how to sew. My Nain was forever knitting! She would knit me toys and clothes. My Nanna made her own clothes and had a magical house full of fabrics and buttons, with a beautiful old Singer sewing machine. I would spend hours playing with her tin of buttons! 

I still remember the beautiful handmade dolls I was made as a child. I love how each one had its own personality and reminded me of the person who made it for me. They still have a special place in my heart

When my daughter Seren was younger, I wanted to pass my love of sewing on to her, so I began making her dolls. I fell in love with making them and eventually quit my day job to start selling dolls full-time to people all over the world

Over the years my knowledge of sewing and pattern-making grew and in 2022 Studio Seren was born. Blending my passion for sewing dolls with over 15 years of experience in marketing, design and writing learning resources, I set out to create sewing patterns that were easy to understand and make. I want to pass on everything I have learned so that anyone, no matter what their experience, can make a doll that they are proud of


About our knitting patterns

In 2023 I joined together with Julie Taylor of LoveFibres to create knitting patterns so that you can make clothes for the dolls in my sewing patterns. Julie was taught to knit by her mum and her nan when she was about 4 years old and has been creating ever since! She has worked in the craft industry for many years giving demonstrations, teaching classes and creating patterns for magazines. She founded LoveFibres in 2009, a successful children’s knitting pattern business. She designs simple, easy-to-wear clothes that can be passed on from one sibling to the next

Julie Taylor of LoveFibres